Peanuts, managed by Peanuts Worldwide (WildBrain/Apple), enforces trademarks on all characters including Charlie Brown, Snoopy, Woodstock, and Lucy. The distinctive Charles Schulz art style is also protected.
What You Can Do
- ✓ Sell authentic licensed Peanuts merchandise you legally purchased
- ✓ Use "Peanuts" in tags only when selling genuine licensed products
- ✓ Create original character designs that are not substantially similar
- ✓ Sell supplies (e.g., fabric) that happen to be officially licensed
What You Cannot Do
- ✗ Reproduce Peanuts character designs, silhouettes, or catchphrases on products
- ✗ Use Peanuts names or imagery in listing titles, tags, or photos without a license
- ✗ Sell fan art or "inspired by" items that feature recognizable Peanuts elements
- ✗ Imply any official license, sponsorship, or partnership with Peanuts rights holders
Safe Alternatives
- → Design original characters with a unique style that do not resemble protected ones
- → Use generic descriptive terms (e.g., "cute cat character") instead of character names
- → Create original illustrations inspired by a style or genre rather than a specific character
Check your listings for Peanuts trademark issues
Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.
Frequently Asked Questions
Related Guides
Don't wait for Etsy to flag your shop
Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.