Using Dolce & Gabbana on Etsy: Trademark Guide for Sellers

High Risk

Last updated: January 15, 2025

Dolce & Gabbana enforces its brand name, DG logo, and distinctive Sicilian-inspired patterns. The Italian luxury house actively pursues trademark violations on Etsy.

What You Can Do

  • Sell authentic pre-owned Dolce & Gabbana items with proof of authenticity
  • Use "Dolce & Gabbana" in tags when selling genuine or compatible products
  • Describe items as "compatible with" or "fits" Dolce & Gabbana products
  • Provide repair, alteration, or cleaning services for authentic items

What You Cannot Do

  • Use the Dolce & Gabbana name or logo on handmade or custom products without a license
  • Create "inspired by" or "dupe" items that reference Dolce & Gabbana in titles or tags
  • Use Dolce & Gabbana imagery, patterns, or trade dress in product photos or designs
  • Claim or imply any affiliation, sponsorship, or endorsement by Dolce & Gabbana

Safe Alternatives

  • Use generic descriptive terms (e.g., "luxury-style", "designer-inspired look") without naming the brand
  • Create original designs in a similar aesthetic without referencing Dolce & Gabbana
  • Focus on materials, techniques, and style descriptions rather than brand names

Check your listings for Dolce & Gabbana trademark issues

Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.

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Don't wait for Etsy to flag your shop

Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.