Using Tommy Hilfiger on Etsy: Trademark Guide for Sellers

High Risk

Last updated: January 15, 2025

Tommy Hilfiger enforces its flag logo, brand name, and distinctive red-white-blue color scheme. The brand has an active IP enforcement program that monitors online marketplaces.

What You Can Do

  • Sell authentic pre-owned Tommy Hilfiger items with proof of authenticity
  • Use "Tommy Hilfiger" in tags when selling genuine or compatible products
  • Describe items as "compatible with" or "fits" Tommy Hilfiger products
  • Provide repair, alteration, or cleaning services for authentic items

What You Cannot Do

  • Use the Tommy Hilfiger name or logo on handmade or custom products without a license
  • Create "inspired by" or "dupe" items that reference Tommy Hilfiger in titles or tags
  • Use Tommy Hilfiger imagery, patterns, or trade dress in product photos or designs
  • Claim or imply any affiliation, sponsorship, or endorsement by Tommy Hilfiger

Safe Alternatives

  • Use generic descriptive terms (e.g., "luxury-style", "designer-inspired look") without naming the brand
  • Create original designs in a similar aesthetic without referencing Tommy Hilfiger
  • Focus on materials, techniques, and style descriptions rather than brand names

Check your listings for Tommy Hilfiger trademark issues

Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.

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Don't wait for Etsy to flag your shop

Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.