DreamWorks Animation, owned by NBCUniversal, protects trademarks on its film titles and character names including Shrek, Kung Fu Panda, and How to Train Your Dragon. Enforcement is active across online marketplaces.
What You Can Do
- ✓ Sell authentic licensed or vintage Dreamworks merchandise you have purchased
- ✓ Reference Dreamworks in tags for genuinely compatible or related accessories
- ✓ Create original artwork that does not copy any protected imagery or logos
- ✓ Describe handmade items with generic genre terms rather than the franchise name
What You Cannot Do
- ✗ Use Dreamworks names, logos, or character imagery on unlicensed products
- ✗ Sell fan art that reproduces specific Dreamworks characters, scenes, or logos
- ✗ Include Dreamworks in listing titles or tags for items that are not officially licensed
- ✗ Claim or imply affiliation with the Dreamworks franchise or its rights holders
Safe Alternatives
- → Create original fantasy, sci-fi, or genre artwork that does not reference the franchise
- → Use descriptive themes (e.g., "wizard school", "space opera") instead of franchise names
- → Design original characters or worlds inspired by the genre, not by Dreamworks specifically
Check your listings for Dreamworks trademark issues
Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.
Frequently Asked Questions
Related Guides
Don't wait for Etsy to flag your shop
Scan your listings for policy violations, trademark risks, and compliance issues before they become takedowns.